I get asked quite often the question of which e-reader is best, and while I’ll say that I think the Kindle is the best, it’s also the only one I have ever used. When picking the best e-reader for YOU—just like when you pick your favorite child—it’s all about personal preference.
For me, the pros and cons of picking a Kindle over a NOOK (at the time there was no such thing as an iPad Mini) for my first e-reader weighed heavily to the side of the Kindle. I am a long-time Amazon Prime customer and Amazon.com is my go-to shopping site. When I shop for my non-e-reader-loving-daughter, we go to our local Barnes & Noble to buy her paperbacks. (See also: The kid will put me in the poorhouse if she keeps this whole stubborn-for-paper attitude.)
The other question I get asked often is why when I do an e-book giveaway why it’s almost always a Kindle e-book I’m giving away. No, I’m not an e-reader bigot. To give you a teensy inside look into the life of a Smut Book Enthusiast and High-Powered Professional Book Recommender, we make money off of the links you use to buy your books.
For instance: When I include or share a link to Amazon.com, and you click on that link to buy a book (or anything else from Amazon), I make a few pennies. No, the book or the product doesn’t cost extra to you; Amazon pays me a percentage of the price in exchange for advertising their product. The more books and products you buy after you click on the link from me, the more pennies I make. The more pennies I make, the more e-books I can buy and give away.
Amazon just happens to be the best at rewarding its affiliates (like me and other fancy book reviewers) for our work. They pay the highest, they pay the quickest, and they make it easy on us advertisers to advertise their products.
If you don’t have a Kindle e-reader, you can download a free Kindle app on every smartphone and tablet that works just the same as a standalone Kindle e-reader. I know MANY people who use the app on their smartphones to read their Kindle books.
So, why Kindle? Because they take care of me, and I, in turn, take care of you with giveaways.
EDIT [Aug 25, 2013]: In late June, it was announced that Barnes & Noble would be ceasing production of its Nook tablets:
Though BN will continue to make the black-and-white Nook e-reader, it admits that its market share is decreasing. source